Radio reception is poor in my new-ish car, AM and FM?

I have a 2007 Ford Escape and the radio reception is horrible, is there any way to strengthen the signal?
Update: I have a 2007 Ford Escape and the radio reception is horrible, is there any way to strengthen the signal? I have a FM transmiter for my I-POD and I don't have a tape deck to use one of those cassett things. I was wondering if there was something I can put on my attena to make the signal stronger.
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